NetEnt And PokerStars Join Forces Ahead of New Jersey Launch
In a note sent to the media on March 10, NetEnt announced inking a partnership a deal with Amaya Inc. to supply online games to PokerStars in New Jersey from March 21, when the popular online gaming brand will restart to operate in the United States.
With market analysts sure that PokerStars will be able to take the lead of New Jersey’s online gaming market by the end od Q2 2016, the deal is particularly important for both parties.
Not only the agreement guarantees PokerStars players access to some of the best online casino games available today, but it helps NetEnt to consolidate its position in New Jersey, where the company provides already games to Borgata/bwin.party, Golden Nugget, Resorts Casino, Tropicana/Gamesys, and Caesars Interactive Entertainment.
"I am very pleased that we have been able to extend our successful partnership with Amaya’s extremely popular gaming brand PokerStars to also include the regulated online casino market in New Jersey,” the Managing Director of NetEnt Americas LLC, Björn Krantz stated.
"PokerStars is one of the biggest online gaming power houses in the world, and the agreement is yet more proof of the trust and confidence that exist in NetEnt’s operational and portfolio capabilities. I am confident that PokerStars’ US player community will enjoy the enhanced player experience offered through our game portfolio.”
Likewise, also Amaya’s Director of Casino Sam Hobcraft welcomed the agreement and said that "We are pleased to extend our successful global partnership with NetEnt to the New Jersey market. Integrating NetEnt’s top tier games will be an important part of developing into one of the leaders in online casino in New Jersey."